Tag your URLs with UTM parameters so you can track campaigns in Google Analytics and other tools. Fill in the fields and your tagged link is built instantly.
Required
The full destination URL you want to tag
A label for this marketing campaign
The kind of channel
Where it's coming from specifically
Optional parameters
The ID of your ad campaign
For paid search — the keyword
For A/B tests between ads
Your tagged URL
Fill in the fields above to build your link
UTM parameters are short text tags added to a URL that tell analytics platforms (like Google Analytics) where your traffic came from. When someone clicks your tagged link, the parameters are captured and attributed to the campaign you defined.
https://example.com?utm_source=instagram&utm_medium=social&utm_campaign=spring_launch
OneUp lets you schedule and auto-post to Instagram, Facebook, X, Threads, Pinterest, LinkedIn, YouTube, TikTok, Bluesky, Google Business Profiles, and more.